Do these in order — total time about 10–15 minutes.
Plug your Roku device into an HDMI port on your TV. Connect the power adapter to a wall outlet.
Turn on your TV and select the correct HDMI input. The Roku welcome screen appears.
Insert batteries and follow on-screen prompts. Hold the pairing button if required.
Select your preferred language and country.
Select your wireless network, enter the password, and connect. The device may download software updates.
A unique activation code appears on screen. On your phone or computer, go to roku.com/link, sign in or create a Roku account and enter the code.
Add streaming channels/apps and start watching. 🎉
When the code shows on TV, open roku.com/link on your phone, sign in, and enter the code exactly. Never share this code or your Roku password with anyone.
Restart device and try again. Get a fresh code from the TV screen — old codes expire.
Move closer to router or restart router. Re-enter password carefully (case-sensitive).
Check spam / junk folder. Confirm you typed the correct email in your Roku account.
Try the steps above once more — or get patient expert help starting at $15.
Last Updated: May 2026 • Independent third-party support service. Not affiliated with Roku®, Amazon®, Netflix®, Hulu® or others. We never ask for passwords — help is for legitimate account holders only.